The Beosystem 72-23 Nordic Dawn Limited Edition is an iconic system that merges vinyl and digital music seamlessly, embodying over 50 years of design and sound engineering expertise in one customized package.
Bang & Olufsen, the renowned brand synonymous with high-end audiovisual equipment, has recently released its Beosystem 72-23 Nordic Dawn. This extraordinary audio system breaks the barriers of time, drawing inspiration from the serene and captivating colors of the Nordic sunrise. Designed with meticulous attention to detail, the Beosystem 72-23 seamlessly merges vintage vinyl experiences with cutting-edge streaming technology, offering a bridge between the nostalgic charm of 1972 and the innovative possibilities of 2023. Crafted exclusively in limited quantities, this audio masterpiece is a testament to exceptional artistry and precision.
Mads Kogsgaard Hansen, the Head of Product Circular Economy at Bang & Olufsen, explains the vision behind the Beosystem 72-23:
“With the Beosystem 72-23, we aim to elevate the longevity of consumer electronics. As part of our Recreated Classics initiative, this limited edition release represents our commitment to designing audio products that stand the test of time. It showcases the seamless integration of expert craftsmanship, timeless luxury, and enduring connectivity.”
At the core of the system, there is still the Beogram 4000c turntable, recreated in a unique triple copper tone aluminum finish in the tone of honey, ginger and amber. The aluminum finish is combined with a crafted solid Birch wood panel reflecting a light, clean and minimalistic Nordic touch. The turntable is accompanied by a modern pair of Beolab 28 speakers customized in matching Ginger Tone and Birch Wood finish to deliver a refined stereo sound experience.
Embracing the warm and captivating light of the Nordic sunrise, the Beosystem 72-23 showcases exquisite finishes in Honey, Ginger, and Amber aluminum. These refined tones harmonize elegantly with meticulously crafted birchwood panels, which form the core of the system, housing the iconic Beogram 4000c turntable. The turntable itself is a work of art, recreated by hand and introduced for the first time in the enchanting Nordic Dawn color scheme. Its aesthetic evokes a sense of tranquility reminiscent of peaceful Scandinavian mornings in expansive meadows.
To deliver an unparalleled auditory experience, the Beosystem 72-23 is accompanied by a pair of state-of-the-art stereo speakers: the Beolab 28. These speakers have been meticulously personalized to reflect the warm and inviting finishes of the turntable, featuring accents in Ginger aluminum, front panels in birchwood, and exquisitely woven fabric by the distinguished Danish textile experts, Kvadrat. Seamlessly integrating wireless connectivity, the system incorporates the Beosound Core and Beolab Transmitter units, ensuring a seamless and hassle-free experience. Effortless control of the system is provided by the sleek and sophisticated aluminum-finished Beoremote Halo.
The Beosystem 72-23 exemplifies remarkable audio engineering while also serving as a versatile furniture piece. Its solid birchwood cabinet not only provides storage for vinyl collections but also acts as a hub for seamless integration with the Bang & Olufsen ecosystem. Additionally, it features a wireless charging station for the Beoremote Halo, showcasing its functional adaptability. The system is controlled by a customized Beoremote Halo in an Amber Tone finish, complementing the purposefully crafted Bang & Olufsen Birch wood turntable furniture, which serves as both a connectivity hub for smart Bang & Olufsen ecosystem integration and a convenient storage solution for vinyl record collections. Moreover, the turntable furniture boasts a built-in wireless charging station for the Beoremote Halo, further enhancing its practicality and convenience.
The Beosystem 72-23 Nordic Dawn captures the essence of swaying wild rose bushes, crashing waves on glistening sand and the warm embrace of the Scandinavian sunrise.
This extraordinary audio system establishes a profound connection between the cherished experiences of the past and the endless possibilities of the future. The Beosystem 72-23 pays homage to over five decades of immersive musical encounters, ever-evolving design principles, a unique brand legacy, and an unwavering commitment to uncompromising craftsmanship.
Bang & Olufsen’s Beosystem 72-23 Nordic Dawn is a true masterpiece that redefines the boundaries of audio excellence, resonating with the discerning tastes of architecture and design professionals. It represents the harmonious fusion of timeless aesthetics, innovative technology, and enduring craftsmanship—a testament to Bang & Oluf.
When Jacob Jensen designed the Beogram 4000 Series turntable in 1972, he was looking to the future of audio design. His aim was to completely rethink the turntable to achieve a better-performing product that would stand the test of time. ‘No one should care about how bridges are built – the point is to find out how to get to the other side in the best possible way,’ he explained. This radical spirit has always been at the core of Bang & Olufsen’s DNA – as has its commitment to longevity; the original Beogram 4002 was future-proofed by designing space into the product architecture for future technological upgrades that hadn’t even been invented yet.
